Adriana Teresa Letorney is the Founder & CEO of Visura.co, a startup that is re-envisioning the future of work and marketplace for visual content in media and journalism.
She is also Co-founder at Scout Film Festival, a 501c3 non-profit organization that celebrates, connects, and empowers filmmakers worldwide aged 24 and under.
Currently, she is an NYU Female Founder Fellow and Founder in Residence at the NYU Entrepreneurial Institute's Leslie eLab.
As a writer, she has contributed to numerous publications, including The New York Times, and Huffington Post. As a juror, nominator, and/or reviewer, she has served for the Alexia Grant at the University of Syracuse, World Press Photo, Prix Pictet, CPOY, The New York Portfolio Review(2011-present), Northern Course Short, New York Photo Awards, The Google Photography Prize, Photoville's 'The Fence', amongst many others.
Adriana has been a panelist and guest lecturer at the Fashion Institute of Technology, Missouri School of Journalism, The S. I. Newhouse School of Public Communications at Syracuse University, Photo Plus Expo, The School of Visual Arts, and The New School in NY.
Adriana Teresa worked at The powerHouse Arena (2007-8), an experience which culminated in her first curatorial project titled Song of Myself Exhibition—a group show that presented personal visuals about our collective existence.
During 2008-9, Adriana Teresa assisted Magnum photographer Susan Meiselas during a project called The PR Flag and its identity, which was part of a major exhibition in Parc La Villette Museum in Paris, France from April 7-July 6, 2009.
In 2009, she launched Visura Magazine, an online publication that featured personal projects by some of the world's top visual journalists, including Larry Fink, Lauren Greenfield, Nina Berman, amongst many others.
Adriana completed a BA in Anthropology (2001) at the University of Puerto Rico and a BFA in photography (2007) at the School of Visual Arts NY. While attending the SVA, Adriana worked at Harper’s Bazaar Magazine (2006), Bruce Silverstein Gallery (2006), and Rolling Stone Magazine (2007); as well as, served as personal assistant to Sylvia Plachy, Suzanne Opton, and Donna Ferrato.
In 2021, she completed a Master's in American Journalism at NYU's Arthur L. Carter Journalism Institute. The same year, she joined NYU's Entrepreneurship Institute, where she completed the LaunchPad, an award-winning immersive 9-week accelerator for scalable startups led by NYU students.During the NYU VC PitchFest, Visura was awarded "Most Investable Startup." Born & raised in Puerto Rico, Adriana Teresa lives between Vermont and New York. Currently, she is an NYU Female Founder Fellow, and Founder in Residence.